Users will soon have a new feature that permits them to lessen the quantity of AI-made media appearing in their streams. This move comes as the service announced that it now features over 1 bn AI-generated clips.
Trial and Implementation
The update is undergoing trials over the following weeks before a widespread rollout. This shift coincides with a increase in content created by AI, fueled by emerging video-generation tools.
AI Proliferation Online
It has been noted that nearly a tenth of the fastest-growing content creators on a competing service exclusively feature content made by AI. A considerable share of this material is classified as “AI slop”, a term for poor-quality, mass-produced content that is frequently illogical or bizarre.
Our research shows that a lot of users enjoy content produced via AI tools, ranging from AI artwork to science explainers, and we want to offer the community the option to see more or less of that, depending on their own likes,” said a company executive.
AI on the Platform
TikTok announced that there are currently over a billion videos on its service tagged as AI-generated. Collectively, over 100 mn pieces of content are added to the platform daily, making AI-generated material a relatively small percentage of its complete catalog.
Customizing Your Feed
Users will be in a position to decrease or raise the volume of AI content they watch by accessing the topic control feature in the application and picking “AI-generated content”. Additional categories that can already be adjusted under the setting include current affairs, style, beauty, and dance.
AI Disclosure Rules
Its guidelines require content makers to tag convincing artificially created content, and it bans harmful deepfakes of well-known individuals or critical incidents. Any believable artificial content that is not labeled can be taken down under its user guidelines.
Additionally, the platform will from now on add an “AI-made” watermark to content created with its built-in AI features, or identified by an collaborative effort for identifying content made by AI. This action is aimed to deter users from attempting to circumvent the disclosure requirement.
Responsible AI Funding
The company is also introducing a $2 million awareness program for experts and institutions to produce educational content about responsible artificial intelligence. This project will benefit charitable organizations specializing in training programming and robotics.
Platform Protection
The video-sharing app has supported its safety measures, following discussion over proposals to lay off hundreds of content moderators in the United Kingdom. The company is expected to eliminate a significant number of roles in its content moderation division in the UK capital, with worker representatives and online safety experts expressing worry that humans are being replaced by AI moderation.
A trust and safety lead stated that staff-based oversight would continue to be important, but AI can safeguard staff by eliminating the most graphic content ahead of it has to be seen by staff. The company announced a notable drop in disturbing and violent content handled by human moderators over the last 12 months due to intervention by its machine learning processes.
It is vital to balance humans and technology to maintain a secure environment,” the official commented. “We’ll have humans as part of that process, but we additionally believe it’s very important to minimize viewing of dangerous material as swiftly, which is why a significant AI assistance is making a difference work at speed.”
